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swiss mobile basecamp 2012 – a one day event for swiss companies, aspiring entrepreneurs and start-ups providing an overview of the commercial landscape and dynamics of the mobile industry – spanning from the old world of telecoms to the new world of software.

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The vision for the inaugural Swiss Mobicamp was only realised thanks to the generosity of our sponsors listed on the right to whom we're incredibly grateful! The event has been widely acclaimed throughout Switzerland in the press including the award winning L'Agefi as well as social media and online blogs and media such as Start Up Ticker and VentureLab

View photos of the day on Flickr and see a selection of videos of the various presentations throughout the day on Vimeo.

The Dragons in The Den were eventually tamed by Samuel Mueller, CEO of Scandit who beat Elia Palme from Newscron to the top prize worth approx CHF5,000 in a closely contested finish.

40 Start-Ups who attended the event were each given a free Nokia Lumia 800 Windows Phone courtesy of the team from Nokia ASE (Alps and South East Europe).

One third of the 100 attendees, who in addition to CEO's of many Swiss start-ups also included representatives from the likes of Syngenta, HP, The British Embassy, Affentranger Associates and Zurich Financial Services. The feedback forms completed on the day indicated that without exception everyone agreed that Swiss Mobicamp met or exceeded their expectations.

The inaugural event sold out in a little over 2 months. When The Coul Room first conceived the idea for Mobicamp it was only ever meant to be a one off and was pulled together on a shoestring budget in true start-up style in less than 90 days! However, it really seems to have captured the imagination of the Swiss start-up scene so Mobicamp will be back by popular demand in the autumn.

Some additional comments from those who experienced the event included:

  • "Thank you for igniting the Swiss start-up firestorm"
  • "Great event, great speakers, global relevance"
  • "More!!!!"
  • "Value is great and speakers very open to share info/experience"
  • "Excellent day - please do it again"
  • "Great opportunity to update the Swiss ecosystem on what we're doing"
  • "I attended a similar event in New York, but the presentations here were better"

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